MARKETING EXECUTIVE

Responsibilities

1. Market Research and Analysis

• Conduct market and competitor research surveys.
• Analyze target customer demographics, preferences, and behaviors.
• Evaluate products and services to identify competitive advantages.

2. Strategic Planning

• Develop branding and service strategies for two hotels across communication channels, including websites and social media.
• Prepare and manage budgets on a monthly, quarterly, and annual basis, aligned with revenue goals.
• Create and execute innovative promotional campaigns across platforms.

3. Branding Development

• Identify and collaborate with reputable organizations in the industry.
• Work with internal departments to ensure brand development with a professional and consistent image across all media and customer-facing materials.

4. Social Media Management & Content Creation

• Create and edit visual content, including photos and videos.
• Generate content ideas and imagery for blogs and social media posts.
• Edit and enhance visuals using tools such as Photoshop.

5. Promotional Program Management

• Develop and propose promotional programs for hotel restaurants and spas.
• Collaborate with relevant departments to plan and assess the effectiveness of promotions.

6. Outsourcing Team Management

• Oversee outsourced teams handling photography, design, website development, and ad campaigns.

• Competitive salary and full-service charge during the probationary period.
• Duty meals and motorbike parking provided.
• Additional benefits as per hotel policy.

• Education: Bachelor’s degree in Marketing, Hospitality, or a related field.
• Experience: Minimum of 1 year in a marketing or similar role, preferably in the hospitality industry.
• Process-oriented, detail-focused, and organized.
• Self-motivated, proactive, and able to take initiative.
• Creative and effective problem solver.
• Ability to multitask and manage time and priorities efficiently.

• Cách thức ứng tuyển: Gửi hồ sơ trực tuyến qua trang Hoteljob.vn.
• Liên hệ: Phòng Nhân sự qua số điện thoại 0979 000 447 để biết thêm chi tiết.