Digital Marketing Executive at Handwritten and Ibis Phú Yên

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Facebook, Instagram etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate and design to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Designing experiences is advantaged

Attractive benefits and competitive salary. Detail will be discussed upon interview.

• You should ideally have a degree in the hospitality field with previous experience in a similar role for minimum two years within the Marketing Department of a hotel.
• Excellent written and verbal English communication skills and strong interpersonal and negotiation skills are essential.
• Computer literacy and previous experience with Digital Marketing
• Understanding, experienced branding
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skill
• Designing experiences is advantaged