Digital Marketing Executive

• Prepare, propose marketing budget for each campaigns (or by period). Take responsibility within the assigned budget.

• Manage the company's image, brand,.. on social according to prescribed standards.

• Regularly update customer feedback on hotel service quality through OTA and TA agents and work with team/departments to make appropriate adjustments.

• Manage customer data and implement customer care programs

• Manage and report customer data, sales closing rate to adjust marketing activities effectively.

• Lead the integrated social media and digital marketing strategy from concept to execution for Resort.

• Work closely with each members in marketing team to launch campaigns on time and on budget.

• Design, build and maintain our social media presence in English and Vietnamese

• Measure and report the performance of all marketing campaigns digital and measure against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Devise growth strategies fresh and innovative

• Plan, execute, and measure experiments and conversion tests

• Leverage powerful analytics to evaluate end-to-end customer experience across multiple channels and touchpoints with customers

• Good opportunity for learning and development

• 12 annual leaves, 8 days off per month

• Duty meal, uniform provided by Company

• Insurances as per law

• Accident Insurances 24/7

• Dormitory for staff (terms and conditions applied)

• Other benefits will be shared in the interview

• Bachelor's degree in Marketing, communications, or related fields.

• At least 2 years’ experience in digital marketing, preferably in the hospitality industry.

• In-depth knowledge of digital marketing channels and tools, including social media, email, SEO/SEM and other online advertising platforms.

• Good communication and interpersonal skills, with the ability to work collaboratively across different departments and teams.

• Friendly, outgoing, positive and passion for the hospitality industry.