Communication Manager

Communications & Content

• Create and manage content on all resort platforms, including the website, social media channels, Press Room and in-room magazine

• Maintain and evolve content on ihg.com

• Plan and manage an editorial calendar. Brainstorm with team members and build relationships with key department contacts to develop new ideas

• Formulate and implement a cross-platform content strategy (“Create Once, Publish Everywhere”)

• Identify content opportunities within the resort and the broader community, which will effectively position and differentiate the resort, drive awareness and generate revenue

• Copywrite, edit, and proofread content, and provide copywriting service to internal clients as required

• Manage translations, foreign language editing and proofreading

• Create social media video and still image stories, in-house presentations and collateral

• Oversee hotel photo and video shoots and maintains the in-house image and video libraries, in conjunction with Design Manager and Content Producer

• Assure a smooth communication to all associates about hotel marketing activities

• Ensure brand consistency and reinforcement in all marketing copy, photography, communications and programs. High standards, complying with IHGs brand standards

Marketing

• Develop distribution strategy for paid social media channels; manage, monitor and optimise

• Work with SEO consultant and web agency to implement on-going improvements to optimise organic performance

• Liaise with web and digital marketing agencies as needed

Public Relations

• Assist in vetting KOLs and managing their content submissions

• Liaise with PR agency/ies as needed

- Health insurance for yourself and family

- 14-16 day annual leave

- Provided shuttle bus to work

- Provided duty meal

- Behavioural competencies

• Team player; ability to forge solid working relationships with peers, agencies and property based personnel

• Administrative and project management skills

• Able to work independently, be self-motivated and proactive in identifying road blocks to project completion

- Technical skills

• Project management experience; agency/vendor management experience desirable

• Digitally savvy: quick learner in CMS systems, social media management, social media scheduling tools, photo and video production

• Familiarity with graphic design, terms, process

• Strong technical skills, including superior Microsoft PowerPoint, Excel, and Word

• Ability to learn new platforms

- Personal capabilities

• English-speaking, reading and writing at a professional level. Additional linguistic ability a bonus

• International or global mind set

• Creativity and the ability to develop original content

• Strong leadership skills

• Strong communication and presentation skills

Knowledge and keen interest in general consumer online trends

• Hospitality/travel, luxury brand or retail experience an asset

- Education & experience

• Bachelor’s degree in Communications, Journalism or related field

• 3+ years experience in a luxury hotel in a marketing, PR or related role