Marketing Communications Executive tại La Festa Phu Quoc, Curio Collection by Hilton

5/2023 → Hiện tại

Phú Quốc

- Manage day-to-day marketing activities, including marketing collateral production such as brochures, flyers, and digital assets, ensuring brand consistency and alignment with Hilton's standards. - Oversee official brand photoshootings, ensuring high-quality visual content for marketing materials. - Monitor KPIs and conduct regular analysis to assess campaign effectiveness and identify optimization areas. - Establish and maintain relationships with media partners, influencers, and stakeholders to secure press coverage and strategic partnerships. - Lead media site inspections and FAM trips, showcasing the property's unique offerings to key stakeholders and driving positive publicity. - Managed content and reviews on OTAs and digital platforms, optimizing content and responding to reviews to enhance brand reputation and guest satisfaction. - Collaborate with suppliers for OS&E production of departments, ensuring operational efficiency. - Lead hotel decoration projects on special occasions such as Christmas, Lunar New Year, and other festivities, enhancing guest experiences and brand image. - Implement OOH advertising strategies, maximizing brand exposure and reaching target audiences effectively.

Sales cum Teaching Assistant tại English With Ruby

3/2022 → 8/2022 (5 tháng)

Hồ Chí Minh

- Contact all marketing driven leads to establish interest and set Mock Test appointments - Follow up with all appointments regarding registry - Complete admin tasks (mock test & exam conducting, classes onboarding & closing out, homework grading, student's progress updating) - Tutor 10+ classes of different levels from Foundation to Advance (SAT & IELTS)

Marketing Communications Intern tại Khu Nghỉ Mát Six Senses Ninh Van Bay

8/2022 → 12/2022 (3 tháng)

Nha Trang

- Create and monitor contents across social media platforms. Top-performing: + Facebook: Video (283.5K+ reach; 39K+ views; 39K+ engagements); Single Photo (11.2K reach; 437 engagements; 13 link clicks); Carousel (10.1K reach; 230 engagements; 36 link clicks) + Instagram: Reels (12.1K+ reach; 11.8K+ views; 600+ engagements); Single Photo (7,709 reach; 451 engagements, 31 link clicks); Carousel (7,472 reach; 421 engagements, 13 link clicks) - Reply & advise guests' booking requests and on social media: + Facebook: Increase messaging conversations started by 595% (November) + Facebook & Instagram: Generate 70+ leads (October to December) - Write & send out press releases ("Six Senses Ninh Van Bay Switches on the Sun") - Prepare contents for advertising booklets (Festive Booklet - EN/VN; Tet Booklet - EN/VN) - Submit monthly stories for Six Senses Brand's Internal Newsletter - Learn to run monthly reports and analyze data - Assist with daily administrative duties and site inspections

Provincial Excellent Student in English

12/2018

TOP 15 Provincial Excellent Student in English